First day of Spring

First Day of Spring is a new breed of agency, built to energise and invigorate. Just like that one day when all feels fresh and renewed.

With roots in creating electronic music festivals for millennials, we work on the crossroads of entertainment, marketing and advertising. Delivering ideas that shake, charm, kick and wiggle – and always generate impact. Our campaigns, activations and content are crafted in close collaboration with global talent, influencers, media and creative communities.

This connected creativity is how we make sure our concepts are authentic and resonate. It makes our mission pretty straightforward: amaze audiences on behalf of brands.


Brand strategy
Communication strategy
Digital strategy
Social strategy
Media strategy


Integrated campaigns
Digital activations
Live experiences
Branded content
Platform development


Content distribution
Media partnerships
Influencer collaborations
Plugging & seeding
Measurement & analytics